GRAMODYOG VIKAS YOJANA (Syllabus: GS Paper 2 – Govt Scheme)

Context: Recently, the Chairman of the Khadi and Village Industries Commission (KVIC), Ministry of Micro, Small and Medium Enterprises distributed tool-kits and machinery to artisans under 'Gramodyog Vikas Yojna.Gramodyog Vikas Yojana

• Launched: In March 2020
• Aim: To promote and develop the village industries through common facilities, technological modernization, training etc.
• Components of the Yojana
• Research & Development and Product Innovation: Supporting research and development efforts for product enhancement, novel innovations, design evolution, and product diversification by eligible institutions.
• Capacity Building: Focusing on the development of skills and expertise among staff and artisans through the existing MDTCs (Micro, Small, and Medium Enterprises - Development and Training Centers) and institutions of excellence.
• Marketing & Publicity: Assisting village industry institutions with market-related endeavours such as creating product catalogues, industry directories, conducting market research, employing new marketing techniques, organizing buyer-seller meetings, and arranging exhibitions.
• Targeted beneficiaries encompass artisans, unemployed youth, and self-help groups (SHGs).
• Eligibility requirements: Individuals who qualify as Traditional Artisans, and possess skills and experience in the field of Art and Craft, are eligible to participate in this initiative.

Khadi and Village Industries Commission (KVIC)

• It is a statutory body established under the Khadi and Village Industries Commission Act, 1956.
• Nodal Ministry: Ministry of Micro, Small and Medium Enterprises
• The KVIC is responsible for strategizing, advocating, and overseeing programs aimed at the growth of Khadi and rural industries in rural areas. 
• This includes planning and implementation, working in collaboration with other relevant agencies involved in rural development when required.