AYUSHMAN BHAV (Syllabus: GS Paper 2 – Government Scheme )

Context: Recently, the "Ayushman Bhav" campaign has been actively working on expanding awareness and providing comprehensive coverage for the PM-JAY program.

Ayushman Bhav

• About: It is a significant stride towards achieving Universal Health Coverage (UHC) and providing accessible and affordable healthcare to underserved populations.
• Aim: To deliver healthcare services to the remotest corners of India, playing a pivotal role in achieving the campaign’s ambitious objectives.
• The campaign adopts a multi-ministerial approach to extend healthcare services to remote areas, emphasizing community involvement through Gram Panchayats.
• Components:

o Ayushman – Apke Dwar 3.0.

o Ayushman Melas at Health and Wellness Centres (HWC) and Community Health Clinics (CHC).

o Ayushman Sabhas in every village and panchayat.

Ayushman Bharat Scheme

• Launch: 2018
• Objective: Universal Health Coverage and Financial Protection
• Components: Pradhan Mantri Jan Arogya Yojana (PM-JAY), Health and Wellness Centers (HWCs)
• Target Beneficiaries: Economically disadvantaged families, rural populations, vulnerable communities
• Coverage: Health insurance for eligible families, covering various medical expenses
• Services Offered: Comprehensive healthcare services, including preventive, promotive, and curative care
• Vision: To make healthcare a fundamental right for all Indian citizens

Universal health coverage (UHC): According to WHO, Universal health coverage (UHC) means that all people have access to the full range of quality health services they need, when and where they need them, without financial hardship. It covers the full continuum of essential health services, from health promotion to prevention, treatment, rehabilitation and palliative care.